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July 2, 2009 |
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Too Much Animal Passion In U.K. Liqueur Ad
Source: Adfreak
URL:
http://adweek.blogs.com/adfreak/2009/07/too-much-animal-passion-in-uk-liqueur-ad.html
Color me aghast that alcohol is sold with implied promises of sexual conquest in this day and age. Britain's Ad Standards Authority recently banned this Wild Africa Cream liqueur ad after receiving complaints that it ' linked drinking to seduction and sex ual success. ' Cited as particularly offensive were the ad's tagline, 'Unleash your wild side,' and the claw mark next to it. What's offensive to me is how the positioning of the people in the ad was considered in any way passionate. They look like they'r...
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