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March 18, 2010 |
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Business Marteting Association - Branding For The Digital Age
Source: Minnesota Public Relations URL:
http://www.mnprblog.com/2010/03/business-marteting-association-branding.html
Branding for the Digital Age When: April 20, 2010 Where: Metropolitan Ballroom Time: 8:00 - 9:00 a.m., with breakfast and registration beginning at 7:30 Forget everything you know about naming for B2B - the rules are changing. Five converging trends are h aving a profound effect on how well brand names perform. Will your brand have the power to compete in the coming years? How will you know if it's time to rebrand? If you're introducing a new brand, what should you know about naming? John Stucker, founder...
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