Welcome to PR Perspective's blog about inbound marketing, content marketing, social media and public relations. We started the blog in year 2012. Here we write about content marketing strategies, useful tips for an integrated content marketing, developing rapport with influencers , qualifying or generating leads and more. PR Perspective works at the intersection of behaviour change influencer direction and story to create, enhance and amplify standing and brand favorability. We do this through a profound comprehension of how individuals form opinions as well as the societal powers that "nudge" their conduct. We consider that public relations is best when masterfully crafted narratives are grounded in social science.